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The Legend of Volcanic Ash Clay
Long ago, the earth bore one of its most precious gifts to mankind. Erupting volcanoes
sent showers of powdery ash into the sky, which drifted throughout the world, settled
to the ground and became drenched with the falling rain. The fusion of volcanic
ash and water created a mineral-rich substance that remained there for an untold
number of years—until man discovered that this substance, Volcanic Ash Clay, held
the key to cleansing, beautifying, and purifying the human body.
A Gift of Beauty, Born from the Earth
Volcanic Ash Clay has been recognized throughout history for its
extraordinary health and cosmetic benefits. The ancient tribes of central Africa,
North American Indians, and the spiritual leader Mahatma Gandhi all praised clay
for a multitude of uses. Even Cleopatra made Volcanic Ash Clay a part of her daily
beauty regimen.
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"I'm an aesthetician and I work with plastic surgeons. I want
to see results, and that's what you'll get with Clay Essentials. It's impressive
to have a product where you actually see skin improvements after one application—I
would definitely call Clay Essentials a ‘miracle clay’! Great price—great results!”
-Marisa Kahn, Plantation, FL
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Today, Volcanic Ash Clay is the best-kept secret of the
most exclusive health and beauty spas in the world. Its absorptive,
calming and cleansing properties make it a highly sought-after solution for common
skin problems, as it helps to visually improve the look of blemishes,
cellulite, sun damage, stretch marks, wrinkles, age spots and more. Unfortunately,
costly clay formulas have been available only to the privileged few who could afford
them—that is, until now.
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Discover Naturally Flawless Skin with Clay Essentials
Clay Essentials brings you the restorative
benefits of Volcanic Ash Clay in a line of spa-quality skincare masques that you
can enjoy in the comfort and privacy of your own home. Designed for women, men and
teenagers, our formulas capture the legendary powers of clay and enhance them with
skin-nourishing essential oils and botanicals. At the heart of the Clay Essentials
collection is Sodium Bentonite Clay,
a special type of Volcanic Ash Clay known for its ability to absorb impurities better
than any other kind of clay.
Sodium Bentonite Clay is a mineral-rich clay that originates from the sweeping plains
of Fort Benton, Wyoming. It was named by American geologist John Pascal shortly
after its discovery in 1890. Sodium Bentonite Clay is often referred to as a “living
clay,” which means that it is considered safe for ingestion for humans, animals
and plants (although we certainly don’t recommend that you eat our products!).
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Face & Body Masque
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The Sodium Bentonite Clay used in Clay Essentials products is USP-NF grade, which
stands for The United States Pharmacopeia–National Formulary. It has met rigorously
high quality standards.
What’s So Unique About Sodium Bentonite Clay?
It has a negative charge.
While toxins, harmful bacteria and other impurities carry a positive charge, Sodium
Bentonite is negatively charged. The surface of the Sodium Bentonite Clay molecule
is comprised of numerous microscopic platelets, just 1 to 2 microns in size, each
with a negative electrical attraction for positively charged toxins and impurities.
This creates a strong effect which draws toxins and impurities to the molecule’s
surface—much like a magnet—and holds them there. These impurities are then carried
away with the clay when it is removed, leaving behind skin that’s cleansed, refreshed
and purified. Moreover, the microscopic size of Sodium Bentonite molecules enables
the clay to easily penetrate the pores, which helps the skin better absorb essential
nutrients and moisture.
It is highly absorbent.
Sodium Bentonite Clay is hydrophilic, which means that it has an affinity for water
and is highly absorbent. In more simplistic terms, the structure of Sodium Bentonite
is much like a sandwiched deck of cards. When placed in water, these cards or platelets
shift apart or “swell”, creating a larger surface area with which to attract toxins
and impurities. This unique characteristic enables Sodium Bentonite Clay to absorb
7 to 10 times its own weight in water and swell up to 18 times its dry volume. This
is why Sodium Bentonite Clay is called a “swelling clay”. Its strong absorptive
properties enhance its effect and make it even more effective in soaking up skin-choking
toxins and impurities.
Our Exclusive Formula
Clay essentials has perfected a Sodium Bentonite Clay formula that was developed
more than a decade ago, continually improving it to optimize the powerful, time-tested
benefits of Volcanic Ash Clay. Now, we’re making its exclusive formula available
to you for the very first time.
Learn More About Clay Essentials
We invite you to explore our website, learn more about our unique Volcanic
Ash Clay products, and find out why so many are making Clay Essentials a part of
their regular skincare routine.
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